Realising that there was a dearth of training material in Pakistan, particularly written material in Urdu, ASR began by translating and publishing a number of its own training materials, research reports and other writings in both Urdu and English.

The first initiative in this direction was to reprint an anthology of short stories by women, Nakoosh i Latif, which not only found a readership in feminist circles, but also in the retail trade.

Encouraged by this success ASR opened an avenue for creative and academic writers to get their works published. At the same time ASR sought to work towards encouraging Pakistanis to write and to publish in Pakistan, in order to increase the body of knowledge within the country and to expose the works of Pakistani writers living outside of Pakistan.

ASR reprinted a novel, The Heart Divided, and published a bilingual anthology of feminist poetry, Beyond Belief, a selection of readings, Finding our Way, and a series of interviews with women on Islam, Voices Within.

After the tremendous response to ASR as an alternative publisher, new titles have been added to its publications lists. ASR reprinted Nawal el Saadawi’s Woman at Point Zero, Fatima Mernissi’s Hidden from History: The Forgotten Queens of Islam and Kumari Jayawerdena’s Feminism and Nationalism in accordance with their thematic relevance for Pakistan and South Asia. Honour, Shame and Resistance a book about honour killings has been published. Other publications have included a Women’s Studies Series, women’s fiction and literary criticism, a collection of essays on social, political and ideological issues and academic publications.

To make art more accessible and to bridge the gap between fiction, academia and art, ASR uses art works by women artists for its book covers. In addition, the work of feminist artists is also printed in the form of posters and cards for wider dissemination. ASR is the only alternative feminist publisher in Pakistan, with a list of over 75 titles and offered production services to writers and other publishers both within and outside Pakistan.